The importance of Environmental, Social, and Governance (ESG) criteria has grown significantly as businesses recognize the need to address sustainability and ethical challenges. Environmental sustainability ensures companies take steps to reduce their carbon footprints and preserve resources, contributing to long-term ecological health. Social responsibility emphasizes fair treatment of employees, diversity, and active community engagement, which builds trust and fosters positive societal impact. Strong governance practices, including transparency and ethical behavior, protect companies from risks like corruption and improve accountability. ESG practices are also increasingly demanded by investors, who recognize that businesses with strong ESG commitments tend to be more resilient and profitable in the long run. Additionally, as governments enforce stricter ESG regulations, companies that prioritize these areas ensure compliance and avoid penalties. Adopting ESG principles helps improve reputation, strengthen brand loyalty, and better manage risks, making ESG an essential component for businesses aiming for sustainable growth.