ESG criteria have become an emerging topic due to growing global awareness of environmental, social, and governance challenges. As climate change, social inequalities, and corporate governance failures continue to impact communities and economies, both consumers and investors are increasingly prioritizing companies that demonstrate responsible practices. The rise of sustainable investing, regulatory pressures, and consumer demand for ethically driven businesses have further accelerated this trend. Moreover, the long-term value of companies is now closely tied to their ESG performance, prompting organizations to integrate these criteria into their strategies for better risk management, competitive advantage, and positive societal impact.