Well said, Chidinma. When purpose is genuinely embedded into strategy, it stops being a trade-off with profit and becomes a driver of it.
In practice, we’re seeing more companies realize that trust, resilience, and long-term value often come from doing the right things consistently, not just chasing short-term gains.
In practice, we’re seeing more companies realize that trust, resilience, and long-term value often come from doing the right things consistently, not just chasing short-term gains.