Businesses can play a powerful role in addressing social and environmental challenges through ESG — Environmental, Social, and Governance principles. As Michael Porter emphasized in “Why business can be good at solving social problems,” companies create the most lasting impact when they link social progress with business success. This concept, known as Creating Shared Value, encourages firms to innovate in ways that benefit both society and shareholders.
Agreed, Biniyam. You have made strong points. Linking ESG to Creating Shared Value is a powerful way to show how business can drive real social impact while staying competitive.